No Algorithm for Culture: How Humans See What AI Can't

10 mars 2024 | 11:30 CDT - 12:30 CDT

JW Marriott

Description

https://schedule.sxsw.com/2024/events/PP142957 Analytical AI tools excel in big data analysis, outperforming humans. Similarly, Generative AI tools have proven their superiority in generating text and images at speed. Are there any areas where humans can outshine machines? Culture is vibrant and ever-changing, defying predictability. Humans surpass machines in grasping dynamic culture and making courageous decisions for an unpredictable future. Drawing from expertise at TBWA's cultural intelligence unit Backslash, and fueled by passion for AI and creativity, Toygun will demonstrate this human edge.

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